The New Moto Guzzi Factory: Tradition Meets the Future

The heart of Moto Guzzi has always been in Mandello del Lario, and now that heartbeat is getting stronger. The legendary factory, which has been producing motorcycles since 1921, is undergoing a bold transformation that blends tradition with innovation. This is not just a renovation; it is the start of a new era for one of the most iconic motorcycle brands in the world.

Led by architect Greg Lynn, also CEO of Piaggio Fast Forward, the redesigned space keeps the historic soul of the site intact while introducing a forward-looking design. The upgraded facility will feature state-of-the-art automated production lines that improve efficiency without losing the craftsmanship that defines Moto Guzzi.

But the new factory will be more than just a place where motorcycles are built. It is set to become a destination for enthusiasts and visitors from all over the globe. Plans include a modern museum, a Motoplex store, a café, event spaces, and immersive visitor paths that allow guests to experience the brand’s story up close.

The location, set between Lake Como and the mountains, has always been part of Moto Guzzi’s magic. This transformation keeps that spirit alive while adding new layers of engagement. The production upgrades are already underway, and the official grand opening is set for September 2026, timed to coincide with the legendary Guzzi Days celebration.

For Moto Guzzi, this is more than an update to its building—it is a statement that its roots and its future are forever intertwined. If you love motorcycles, this is a place you will want to see in person.