Taylor Barnard Shapes a One of a Kind DS N°4 Concept Inspired by Racing

The moment DS Automobiles revealed the Taylor made N°4 concept at the Brussels Motor Show, it felt less like a traditional concept car and more like a personal statement. This was not a design exercise created in isolation. It was shaped by collaboration, personality, and motorsport passion, bringing a genuine Human Touch to every surface and detail.

Built from the DS N°4, a key model for the brand, the concept celebrates the arrival of Taylor Barnard to the DS PENSKE Formula E Team. Instead of simply adding racing graphics, DS designers worked closely with Barnard to reflect how he sees performance, technology, and everyday usability coming together. The result is a car that looks aggressive without losing elegance, futuristic without feeling distant.

The front grille proudly integrates a bold N°4 graphic, while pixel inspired headlamps reinforce the link between digital culture and real world performance. Aerodynamics play a key role, with a lowered stance and wider tracks that subtly echo racing games and competition machinery. Titanium themed finishes dominate the concept, ranging from raw metallic textures to deep black elements, each chosen to balance strength, lightness, and visual drama.

Small details tell the bigger story. Gold accents reference DS Performance heritage, while purple highlights reflect Barnard’s personal taste. His lucky number 77 appears discreetly across the body and lighting elements, adding authenticity rather than gimmicks. This is a concept that feels lived in, imagined by a driver who wants something exciting yet realistic for daily life.

Beyond the show floor, the concept bridges motorsport, production cars, and even digital experiences. The DS Performance Line Special Edition draws directly from Formula E, while the N°4 lineup offers electric, plug in hybrid, and hybrid options designed for modern driving demands. From the racetrack to the road, and even into virtual worlds, DS Automobiles proves that emotion still matters in advanced mobility.