Cadillac Escala Concept Unveiling – Video

 

The Escala Concept previews the design and technical ideas driving the next phase of Cadillac’s ongoing expansion.

“Escala is a concept with two clear objectives,” said Johan de Nysschen, president of Global Cadillac. “First, Escala is a statement of intent for the next iteration of the Cadillac design language, and also technical concepts in development for future Cadillac models. Secondly, Escala builds Cadillac’s aspirational character, signaling the brand’s return to the pinnacle of premium.”