2018 DS7 Crossback – Video
DS 7 Crossback, the first vehicle of the second generation of DS Automobiles, began its life on the Italian market. Refined and technological, it combines the savoir-faire of Parisian luxury with the most advanced innovations to obtain as a result a truly unique model, destined for an exclusive clientele, who loves to be “pampered” both on board and in moments of relaxation.
That’s why, on the occasion of the Italian launch of his SUV, DS starts a collaboration with QC Terme, an Italian group that shares the pleasure of hospitality, refinement of well-being, attention to detail and quality of service with the French brand (also in the materials used), with the aim of improving the “multisensory” relaxation of its customers.
Born in 1982, QC Terme today has eight luxury spas in Bormio, Pré Saint-Didier, Milan, Turin, Rome, San Pellegrino and Pozza di Fassa. Wellness centers that are now also transformed into a showroom of the DS cars, which will welcome guests on special platforms.
In the QC Terme wellness centers, customers will be able to obtain all the information they need on the models of the brand range, with the possibility of booking satisfying test drives. Short DS promotional spots will then be broadcast daily on the internal television circuit of the individual structures.
In addition, exclusive benefits are provided for owners of a DS vehicle only. If guests of one of the four resorts of the group (Hotel Bagni Vecchi and Hotel Bagni Nuovi in Bormio, QC Termemontebianco in Pré Saint-Didier, QC Termeroma), will receive a free 25-minute massage for two people; if guests of one of the eight Spa, a gift offered by the wellness center.